Showing posts with label Fancy Food. Show all posts
Showing posts with label Fancy Food. Show all posts

Sunday, November 22, 2009

Food Samples At Trade Shows, Help the Needy!

Fresh in my mind is a disturbing observation at a food supplier show I witnessed first hand this month:

Upon tear down of a booth, the sales reps running the booth tossed all the unused booth food samples into that large gray custodial bin we all have seen across the Trade Show circuit. I asked the reps why?, their response was they "were in a hurry and had to catch a plane". One thought to ponder as owners of an exibiting company:

What if all exhibitors in the trade show food industry required attending reps to donate their left over booth samples to the local food bank upon tear down, and required a proof receipt? (It is easy and usually they are on premises). Why that single act would be a good thing:

  • You would help in some small way the families that don't know where their next meal will come from.
  • You will save on poorly kept and damaged shipped back samples. (If reps even take the time.)
  • You might , in some small way, help the needy and feel good about yourself.
  • Your reps may not over ship samples, via overnight costs, and thereby save a lot on trade show expenses.
  • Please Read point number 1 again.

JMHO